Villeroy & Boch in PlayJuly 24, 2008 LOS ANGELES Villeroy & Boch is reviewing its creative and PR chores. The 260-year-old company's U.S. Bath and Wellness division in San Diego manufactures and markets tableware, tiles and premium bathroom fixtures. Read Full Article
Updated: BBDO in Atlanta Wins Embassy SuitesJuly 22, 2008 NEW YORK Hilton Hotels' Embassy Suites has selected Omnicom Group's BBDO in Atlanta to handle creative duties on its ad account after a review. The brand spent more than $15 million in major measured media last year. Read Full Article
UM Renews With Sony for 3 More YearsJuly 21, 2008 NEW YORK IPG's Universal McCann has renewed its contract with Sony to provide media planning and buying services for another three years. The client spent $875 million on ads last year. (Shown: UM's Nick Brien.) Read Full Article
Updated: SunTrust in PlayJuly 21, 2008 NEW YORK SunTrust is conducting an advertising review following its split with lead creative agency Young & Rubicam. Sources said SunTrust split with Y&R after discovering the shop was pursuing Wachovia. Read Full Article BBDO Atlanta Adds Erickson RetirementJuly 21, 2008 BOSTON Omnicom's BBDO in Atlanta has continued its new-business winning streak by adding Erickson Retirement Communities following a review. Read Full Article
J&J Pharma Goes Into PlayJuly 18, 2008 NEW YORK Johnson & Johnson late Friday confirmed a review of its pharmaceuticals business. The group includes Procrit, Topomax and Ultram. Read Full Article
JWT Lands Jose Cuervo Creative ChoresJuly 17, 2008 NEW YORK JWT here has landed North American creative duties on Diageo's Jose Cuervo tequila after a review. U.S. media spending on Jose Cuervo was nearly $20 million last year. Read Full Article
Marcus Thomas Adds More From Ohio LotteryJuly 17, 2008 BOSTON Independent Marcus Thomas in Cleveland today said it has retained $9 million in Ohio Lottery business and added $6.5 million in new work from the client following a mandated review. Read Full Article
Suzuki Selects Siltanen as Lead AgencyJuly 15, 2008 BOSTON American Suzuki Motor has named Siltanen & Partners, an independent agency in Marina del Rey, Calif., as its lead resource for automotive advertising. Read Full Article
$60 Mil.+ Kohler Media Goes to CaratJuly 14, 2008 NEW YORK Kohler has moved its media business to Aegis Group's Carat following a review, the client confirmed today. The incumbent was Publicis Groupe's Starcom. Read Full Article Mullen Picks Up IT Services Firm CSCJuly 14, 2008 BOSTON Mullen in Winston-Salem, N.C., facing the loss of its calling-card Wachovia business, said it has added its second account in as many weeks. Read Full Article
A&G Adds Berklee College of MusicJuly 14, 2008 BOSTON Independent Allen & Gerritsen has added the Berklee College of Music to its roster following a review, the agency said today. Read Full Article
JWT Hangs In to WinJuly 14, 2008 NEW YORK The Microsoft global business solutions review that JWT won two weeks ago was quick: roughly a month from start to finish. But JWT New York had worked hard to stay in front of Microsoft marketing execs after losing a previous review seven months before. Read Full Article BASF Unit Taps MullenJuly 09, 2008 BOSTON Interpublic Group's Mullen today said it has added integrated marketing communications chores for BASF U.S. Crop Protection. Read Full Article BBDO West Picks Up More Harrah'sJuly 08, 2008 LOS ANGELES Omnicom Group's BBDO West has confirmed adding more creative duties for Harrah's. The work moving to BBDO is backed by about $30 million in annual media support. Read Full Article
Y&R Wins DoubletreeJuly 08, 2008 LOS ANGELES Hilton brand Doubletree has chosen WPP Group's Y&R North America as the creative shop for its $15 million business following a review. Read Full Article
Tourism Australia to DDBJuly 07, 2008 LOS ANGELES Omnicom Group's DDB network said it has won creative chores on Tourism Australia's three-year, $170 million global ad account. DDB in Venice, Calif., takes on lead-agency status for the North American piece of the business. Read Full Article
Hyatt Hotels Eyes 5 FinalistsJuly 03, 2008 NEW YORK Hyatt Hotels has selected five finalists to compete for global brand image duties. A company representative declined to name the agencies but sources identified them as The Martin Agency, BBDO, Cutwater, BBH and Publicis & Hal Riney. Estimated billings are in the $40 million range. Read Full Article
7 Teams Advance in Wachovia PitchJuly 03, 2008 NEW YORK Seven agency teams have advanced to the visitation round of Wachovia's creative and media review, the bank has confirmed. Read Full Article
JWT Adds Microsoft UnitJuly 03, 2008 NEW YORK WPP Group's JWT has landed global creative duties on Microsoft Corp.'s business solutions products after a "jump ball" with incumbent McCann Erickson. Read Full Article
Heineken Taps Dieste, G2 for PromosJuly 03, 2008 NEW YORK Heineken USA has hired Dieste Harmel & Partners and G2 to handle the beer importer's promotional marketing duties for its Dutch and Mexican brands. Read Full Article
Cadbury Reviews $115 Mil. in N.A. Media BizJuly 02, 2008 NEW YORK Cadbury Adams USA has kicked off a review of its media chores in the U.S. and Canada, the client has confirmed. The gum and candy maker spends $115 million annually in North American measured media. Read Full Article
Mullen Out of Wachovia PitchJuly 02, 2008 BOSTON IPG's Mullen has been cut from Wachovia's review of its ad account as the client narrowed the list of contenders. A scene from one of the agency's spots for the bank is shown. Read Full Article
BMW to Review $80 Mil. in Regional BizJuly 01, 2008 LOS ANGELES BMW is placing its U.S. regional advertising into review with an eye toward consolidating the number of shops in its stable. All told, the work is worth an estimated $80 million in measured media. Read Full Article
Riney Picks Up SanDiskJuly 01, 2008 LOS ANGELES Publicis & Hal Riney has won creative chores on the estimated $35 million ad account of Flash memory developer SanDisk. Read Full Article
|
Online Marketing Hits It BigOnline advertising and online marketing appear to be the hot buttons in advertising today. Adweek is a prominent source for those in the advertising industry who are looking for the latest online advertising trends and account activity. Adweek is dedicated to bringing its readers the most pertinent information and news that impacts the advertising community. |
ADVERTISEMENT
ADVERTISEMENT




























