Even Without Fans in the Stands, Nascar Could Rake in Over $140 Million

The added whitespace in the bleachers is incredibly lucrative

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Two months ago, the sporting world ground to a halt all at once as the spread of the coronavirus forced leagues to shut down. Now, sports are finally starting to come back. First was South Korean baseball. Then Germany’s Bundesliga made a return. In the U.S., Nascar was the first major sport to fire the engines back up.

While games have returned, the fans have not. Screening players, coaches and broadcast crews for Covid-19 is possible, but fans pose a much more complicated safety issue.

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