This Incredible Instagram Account Shows What Life Is Like as a Visually Impaired Paralympic Skier

Part of Toyota's 'Start Your Impossible' campaign

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

You may have imagined what it would be like to be an Olympic athlete, maybe you’re into skiing so you’ve imagined skiing down steep mountains with sharp curves at incredibly fast speeds. But have you ever thought about what it would be like to ski down those same slopes, at over 60 miles per hour, when you only have 3 percent of your vision?

Menna Fitzpatrick, an 18-year-old visually impaired Para alpine skier, experiences that every time she sets off down a mountain.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in