The Actors From Contagion Want You to Stay Home and Wash Your Hands

Columbia's School of Public Health tapped the cast for virtual COVID-19 PSAs

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Like so many other people anxious about the novel coronavirus, you may have watched the 2011 pandemic-themed film Contagion recently. And while it’s still a sensationalized movie, of course, it turns out there is a lot of scientific expertise that went into the making of it.

In part because of the film’s resurgence in popularity—it reached No. 2 on the iTunes charts earlier this month—the cast got back together, virtually, to create a series of PSAs in conjunction with the Columbia University Mailman School of Public Health and Participant, which produced the film.

“Oftentimes

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in