Facebook detailed changes to its Marketing API (application-programming interface) as part of its efforts to thwart discriminatory use of its targeting options for housing, employment and credit ads.
The American Civil Liberties Union teamed with Communications Workers of America and workers’ rights law firm Outten & Golden last September to file charges with the Equal Employment Opportunity Commission against Facebook and 10 companies that advertised jobs via its platform, claiming unlawful discrimination and saying the advertisers used the social network’s targeting capabilities to deliver their ads solely to male users.
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