When you consider all of the available online grocery delivery options in the U.S., it’s hard not to think grocers and platforms alike are throwing stuff against the wall to see what sticks.
Sure, online grocery offers convenience for consumers who no longer have to physically go to the store, march up and down aisles with restless children and/or spouses, navigate around other shoppers, wait in line to pay and schlep everything home—but America has 326 million consumers spread across 3.8
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