Mashable Cuts CRO and Chief Content Officer

A shakeup.

Mashable is undergoing a restructuring, and as always, that comes with layoffs. In a memo to staffers, Mashable founder and CEO Pete Cashmore said chief revenue officer Seth Rogin and executive editor, chief content officer Jim Roberts are both out.

Replacing Rogin and Roberts are Ed Wise and Greg Gittrich, respectively. Wise was formerly an advertising executive for Funny or Die; Gittrich was formerly with NBC News.

Other cuts have also been implemented, as Mashable moves to focus more on video, lifestyle, entertainment, business, tech and web culture.

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