Ad of the Day: This Bug Spray Made Glorious Blood Portraits From Squashed Mosquitos

BBDO put on a whole exhibition, linked to blood donation

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Cormac McCarthy gave us Blood Meridian. Jay Reatard gave us Blood Visions. And now BBDO Russia has given us the equally badass "Blood Portraits" to promote mosquito repellent Glorix.

The name, as it turns out, is literal. It refers to a sponsored exhibition of micro-portraits painted with blood spatters from actual smushed mosquitoes. I hope these painters were wearing gloves. If I had to change gloves multiple times a day when I was stacking produce at Whole Foods, they should probably have to wear those Devo radiation suits for touching random blood that was inside filthy mosquitos.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in