Here's How CNN's Great Big Story Plans to Stand Out in the Crowded Digital Video Space

Cable network's play for millennials

With the digital video space becoming more and more crowded by the day, just how will CNN's Great Big Story, the online video initiative launched yesterday, set itself apart?

"So many people are making content right now," said Courtney Coupe, who will lead the effort as executive producer. "What we have tried very hard to do is be a different voice, have a different viewpoint of things. There's an audience out there looking for great, interesting stories that are not tied to the news."

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