Big Directors Opt for Online Distribution of New Projects

Spike Lee is releasing his Kickstarter-funded movie online, before it hits theaters, and Woody Allen is producing a television series for Amazon Prime

DaSweetBloodOfJesus650In recent years, online streaming services have demonstrated a capacity to disrupt traditional distribution methods. When Sony’s recent release, The Interview, was threatened by hackers, the stuido chose to distribute the movie digitally. The online success of The Interview may have been a turning point for streaming, as more big-name directors take to digital.

Director Spike Lee has decided to take his latest project, Da Sweet Blood of Jesus, to Vimeo before releasing it in theaters.

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