Nike Found an Unlikely Partner in National Geographic to Co-Produce a Marathon Documentary

Breaking2, airing ad-free today, is one of the network’s biggest brand partnerships ever

Viewers who watch the documentary Breaking2 on National Geographic tonight won’t see a single ad during the hour-long broadcast—but the show represents one of the network’s biggest brand partnerships yet.

National Geographic teamed with Nike to produce Breaking2, which follows three of the world’s top distance runners as they spend a year refining their training with scientists from the Nike Sport Research Lab with the goal of becoming the first person to complete a marathon in under two hours.

“We’re

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